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| '''Overview & Purpose'' (omit this section for external use): | | '''General Job Description:''' |
| The BSC is a student-run housing organization which keeps its rates low by relying on the organized
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| work of its members. Approximately one-third of the BSC’s membership turns over each year.
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| A consistent member recruitment plan, adapted to changing waiting list and occupancy trends,
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| is necessary to maintain full occupancy and insure low rates for all members. The position of
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| Recruitment Coordinator has primary responsibility for implementing recruitment activities under the
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| guidance of the Housing Department.
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| ====General Job Description====
| | The BSC recruitment coordinator is responsible for leading the BSC’s outreach |
| The primary function of the Recruitment Coordinator is to develop and carry out an annual plan for | | and marketing efforts for prospective members and partners and building |
| marketing the BSC to prospective members. | | relationships with local colleges/universities, foreign exchange programs, etc. |
| | This role is also responsible for supervising student staff who work on |
| | recruitment and marketing. |
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| ====Specific Job Duties====
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| 1. Create and execute a plan for BSC participation in recurring marketing opportunities, including, but not limited to those outlined in the recruitment plan:
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| :• Assist the Housing Supervisor with orientation, training, and supervision of the two Recruitment Associates. | | '''Key Responsibilities:''' |
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| :• Provide training internally and externally (e.g. to EOP/USP Peer Academic Counselors) if requested by the Housing Supervisor. | | :• Plan, coordinate, and schedule presentations, tours, tabling, and other events to promote the BSC to prospective members and partners |
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| 2. Manage BSC presence (e.g tabling and tabling supplies) at the centers mentioned in the Recruitment Plan (e.g. Gender Equity Resource Center, Transfer Student Center, and Multicultural Community Center).
| | :• Disseminate accurate and timely information to prospective student members. |
| Host workshops as necessary about the BSC and application process.
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| :• Host workshops as necessary about the BSC and application process. | |
| :• Advertise recruitment events.
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| 3. Organize open houses, dinner invitations, and dinner vouchers in order to provide prospective members with a direct experience of co-operative living.
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| 4. Develop and implement targeted marketing activities for specialized goals, including but not limited to:
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| :• Targeted advertising for specific vacancies anticipated by the Housing Department, including but not limited to house-specific fliers, Craigslist Ads, etc.
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| :• Affirmative marketing for low-income students and students of color
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| :• Targeted marketing to students enrolled in other Bay Area institutions of higher education, including community colleges.
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| :• Targeted marketing for BSC theme houses in coordination with each house’s outreach coordinator.
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| 5. Communicate online with prospective members, including but not limited to
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| :• Ensure that the email addresses of prospective members are collected at all recruitment activities, and are then compiled for follow-up email communication about upcoming opportunities to learn more about the BSC.
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| :• Work with Units to maintain current descriptions and photos of each Unit on the BSC website.
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| :• Post announcements and information on relevant Facebook and other social media sites.
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| :• Assist the Housing Supervisor in updating publicly available information about the BSC.
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| 6. Distribute marketing collateral (brochures, cards, fliers, buttons, t-shirts) at recruitment activities and keep the Housing Supervisor informed of the adequacy of the stock for upcoming recruitment uses.
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| 7. Collect and analyze data on the effectiveness of different recruitment activities and propose changes that reflect a data-driven approach to recruitment.
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| 8. Work with the Housing Supervisor to ensure that recruitment records are well maintained and knowledge is passed on to future recruitment teams.
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| 9. Other duties as assigned by the Assistant Housing Supervisor.
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| 10. Provide leadership in the BSC’s efforts in planning and executing engagement activities, including recruitment events, educating members about BSC recruitment, and house tours.
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| ====Relationship with Board of Directors and General BSC Membership====
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| 1. Provide reports or proposals on recruitment activities to the External Affairs Committee and attend the Committee’s meetings as requested from time to time by the Vice President of External Affairs.
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| 2. Collaborate with Unit-level management on recruitment activities that require their input and support.
| | :• Supervise recruitment student staff members |
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| 3. Collaborate with community partner organizations to leverage their capacity to assist in marketing the BSC.
| | :• Collaborate with relevant professional and student staff members including but not limited to the Housing Supervisor, Development Dept to ensure accurate, up-to-date information on the BSC website and social media platforms. |
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| 4. Commit to responding to emails or formal communications within 2 business days.
| | :• Implement recruitment and marketing activities in accordance with the Recruitment Plan |
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| ====Required skills/knowledge for job performance====
| | :• Establish and maintain relationships with local community colleges, and universities, foreign exchange programs, etc to enhance awareness of the BSC. |
| 1. Familiar with campus and student life at UC Berkeley.
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| 2. Excellent oral and written communication skills, including some public speaking experience.
| | :• Coordinate recruitment and marketing activities with other staff members as necessary. |
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| 3. Ability to prioritize and adjust workplans in order to focus on activities that will have the most recruitment benefit in light of changed circumstances at any given time.
| | :• Other duties as assigned |
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| 4. Experience or desire to train and supervise others.
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| 5. The ability to work effectively with a diverse group of prospective members with different backgrounds and concerns about living in BSC housing.
| | '''Qualifications:''' |
| | :• Associate's degree required. |
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| 6. The ability to collaborate with a variety of internal and external stakeholders to secure the maximum recruitment benefit from the activities of others.
| | :• Proven experience in outreach, marketing, and recruitment. |
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| ====Preferred skills/knowledge for job performance====
| | :• Strong interpersonal and communication skills with the ability to connect with diverse populations. |
| 1. Familiar with campus and student life at other Bay Area institutions of higher education.
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| 2. Knowledge of BSC organizational structure and recruitment efforts.
| | :• Experience managing programs, social media, and staff preferred. |
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| ====Entry-level requirements====
| | :• Willingness to learn and apply BSC practices and procedures. |
| 1. Must have lived in the BSC at least one semester.
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| 2. Must be a BSC member.
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| 3. Must commit to work on key event dates planned for the semester.
| | '''Position Information:''' |
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| 4. Must be available to table from time to time to cover for absent Recruitment Associates.
| | '''Term of job:''' Indefinite |
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| '''Term of job:''' Semesters (Fall, Spring, Summer) | | '''Expected Hours per Week:''' Part Time, Non-Exempt |
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| '''Hours per week:''' Average of 12 hours/week | | '''Basic Wage Range:''' Level 7-11 |
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| '''Basic pay rate:''' Workshift Rate. | | '''Hired by:''' Staff Hiring Committee |
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| '''Hired by:''' Hiring Committee | | '''Immediate Supervisor:''' Development Director |
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| '''Immediate Supervisor:''' Housing Supervisor | | '''Contract:''' BSCEA |
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| '''Terms and Conditions of Employment:''' BSC Personnel Code
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| ''[Updated per Board Approval: Fall 2019]''
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| ''[Board Approved: Fall 2010]'' | | ''[Approved per SumCom #3 (07.16.2026]'' |
General Job Description:
The BSC recruitment coordinator is responsible for leading the BSC’s outreach
and marketing efforts for prospective members and partners and building
relationships with local colleges/universities, foreign exchange programs, etc.
This role is also responsible for supervising student staff who work on
recruitment and marketing.
Key Responsibilities:
- • Plan, coordinate, and schedule presentations, tours, tabling, and other events to promote the BSC to prospective members and partners
- • Disseminate accurate and timely information to prospective student members.
- • Supervise recruitment student staff members
- • Collaborate with relevant professional and student staff members including but not limited to the Housing Supervisor, Development Dept to ensure accurate, up-to-date information on the BSC website and social media platforms.
- • Implement recruitment and marketing activities in accordance with the Recruitment Plan
- • Establish and maintain relationships with local community colleges, and universities, foreign exchange programs, etc to enhance awareness of the BSC.
- • Coordinate recruitment and marketing activities with other staff members as necessary.
- • Other duties as assigned
Qualifications:
- • Associate's degree required.
- • Proven experience in outreach, marketing, and recruitment.
- • Strong interpersonal and communication skills with the ability to connect with diverse populations.
- • Experience managing programs, social media, and staff preferred.
- • Willingness to learn and apply BSC practices and procedures.
Position Information:
Term of job: Indefinite
Expected Hours per Week: Part Time, Non-Exempt
Basic Wage Range: Level 7-11
Hired by: Staff Hiring Committee
Immediate Supervisor: Development Director
Contract: BSCEA
[Approved per SumCom #3 (07.16.2026]
